Why gaming families are normal families.

I’ve been asking people “what is family? ” lately. Mostly people say it’s “us doing stuff together”. To be doing stuff with technology is also governed by complex rules. For example, working from home is often welcomed because it stops us falling behind at work, and work for many of us followed us home a long time ago.

Gaming is a well established popular form of media entertainment for all ages. It’s normal for parents to play games, just as once it was normal to watch tv together. It’s the one thing we do with technology we don’t associate with work.

Traditional entertainment seems expensive these days. I recently paid almost $100 for a family trip to see a movie. That seemed an extra ordinary fee for something we don’t get to own or keep.

With video stores closing, on demand television and Netflix rising, it’s less normal than ever to pay for a once off media experience that you can’t repeat, pause or later extend. Yet this it’s the myth pushed into us by fading media barons. In comparison to 160 of entertaining consumption, $80 for an interactive game is great value. Even better on black Friday.

This matters because it is more normal to game in families than not. It’s abnormal to insist video games are annexed form family life unless you own a time machine or so into fifties culture that you’re turned your entire life into a role play. It’s bizarre to say they they are an addictive substance or akin to gambling.

Statistical analysis of media use supports the idea that gaming families are simply normal families. This might not suit lobbyist groups yearning for a return to the fifties … But never the less, they are just called families … and what families choose to do with their time matters more than opinion of the twin set and pearls types, but I probably should not use media to stigmatize minorities.

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