Free Ride

I liked this video mostly because it leaves you to read into the story from your own imagination and understanding of culture and technology right now. The future isn’t as far out as we think most of the time and there are things in here such as the electric bike, augmented reality, low power devices and the same old problems kids face when interacting with other kids IRL.

I like the look of the future. I suspect it is far simpler than people are predicting or spending so much of the present attempting to slow it down or prevent it. 60 seconds at a time, whether we like it or not.


One thought on “Free Ride

  1. I liked this too and wasn’t surprised to find IDEO in the credits. Laslo Maholy-Nagy said design is not a profession but an attitude. I reckon he wasn’t far wrong.

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